Bring Mental Performance Training to Your Gym.

Build resilient, focused athletes—
without adding coaching workload.

Your Members Train Their Bodies. Now Train Their Minds.

Stand Out from Competitors

Offer something unique & essential.

Boost Member Retention

Increase athlete consistency & buy-in.

Build a Performance Culture

Create competition-ready environments

Mental Engine Athletics:
Performance Culture

$500 per month

Best for:
Gyms that want a premium, structured mental performance system with minimal lift and light guidance.

What’s included:

  • Mental Engine Performance Culture Program

    • Monthly mental skill cycles

    • Mini-Modules (3–5 min coach education)

    • Mental WODs layered into regular workouts

  • Basic Coach Cheat Sheet

    • Key coaching cues for each mental skill

    • Language guardrails (what to say / what to avoid)

    • Simple class delivery guidance

  • Monthly Group Office Hours

    • Live Q&A

    • Implementation clarity

    • Coach language questions

    • Shared learning with other affiliates

  • App Access for Owners & Coaches

    • Used as a digital coaching binder

    • Members do not need the app

What this tier does:

  • Establishes a shared mental performance language

  • Improves focus, pacing, and emotional control in class

  • Requires almost no additional coach workload

Click below to start your Performance Culture Trial

Start Foundation

$1,100 per month

Best for:
Gyms that want mental skills to meaningfully shape how coaches coach, not just exist as content.

Includes everything in Foundation, plus:

  • Advanced Coaching Language Playbook

    • How to cue mental skills during fatigue

    • When to intervene without stopping class

    • How to redirect athletes without sounding “mindset-y”

  • Workout Integration Framework

    • How mental cues fit into warm-ups, main sets, transitions

    • How to reinforce skills without disrupting flow

  • Gym-Specific Mental Challenges

    • Monthly or quarterly

    • Designed to fit the gym’s culture and class structure

  • Quarterly Private Strategy Meetings

    • Coach alignment

    • Language refinement

    • Integration troubleshooting

What this tier does:

  • Improves class flow and athlete decision-making

  • Creates consistency across all coaches

  • Embeds mental skills into the gym’s identity

Click below to start your Performance Culture Trial

Start Integration

$1,800 per month

Best for:
Gyms with strong RX cultures, competitive tracks, or athletes preparing for higher-pressure environments.

Includes everything in Foundation and Integration, plus:

  • Competitive & High-Pressure Adaptations

    • Open-style Mental WODs

    • Judging, no-rep, and comparison response training

    • Fatigue-based decision challenges

  • Performance-Level Coaching Language

    • How cues change under high intensity

    • Coaching urgency, ego, and pressure

  • Custom Mental Performance Cycles

    • Open prep

    • Competitions

    • Performance peaks

  • Monthly Private Performance Meetings

    • Ongoing refinement

    • Strategy alignment with physical training

What this tier does:

  • Sharpens execution under pressure

  • Aligns competitive athletes and coaches

  • Turns mental skills into a measurable performance edge

Click below to start your Performance Culture Trial

Start Performance

FAQ for Gym Owners

  • Do my coaches have to teach anything?

    • No. The system is plug-n-play.

  • Do we need extra space or equipment?

    • No, everything fits seamlessly.

  • Is this therapy?

    • No, it’s performance psychology - not counseling.

For additional questions or information please complete this form: